Darwine ontwikkelt websites waar mensen met elkaar kennis maken of kennis met elkaar delen: mooi maatwerk.

We tonen u graag een aantal van onze succesvolle projecten.

link Referenties
link Route

ADRES
's-Gravenweg 190
3062 ZL Rotterdam
KvK 24348991 0000

tel 010-2133996
mob (Inne) 06-42804208
info@darwine.nl

<  >  naar bron Website Darwine online


bron artikelSinds half februari is de website van Darwine online: we tonen op deze site graag zaken die ons interesseren en geven een overzicht van projecten die we in het verleden uitgevoerd hebben. We hopen je commentaar wil leveren op wat je leert - zo leren we van jou en wordt de kwaliteit van ons werk hopelijk (nog) beter ;-)


• ALGEMEEN • WEBSITE ONTWERP •
2004-02-25, door
Darwine



Wat we hebben geleerd van onze klanten 
De website van Darwine lijkt verdacht veel op die van één van onze klanten, de RFiD Society, en niet zonder reden: het concept dat we voor hen ontwikkeld hadden, sprak ons zo aan, dat we het zelf ook toegepast hebben.
2004-03-04, door Inne ten Have

Is het weblog van deze site wel succesvol? 
Steve Boyd, één van de mensen achter Corante schrijft een leuk artikel:

The Social Scale of Social Media: The Conversational Index
I think it was Brian Ritchie, one of the inventors of Unix and C, who said "All large systems that work start as small systems that work." This is an enormously powerful thought, one that can be carried into all corners of life, business, and technology, and which resonates with today's notions about small, focussed, and quickly evolving Web 2.0 apps. I also think that this insight also is deeply relevant to social media. While working at Corante, I had the opportunity to peer at the stats for all sorts of blogs that we had going. And one thing that became really obvious is that sucessful blogs -- ones that were currently viable and vibrant, and those that were on a growth trajectory from their start -- shared a common characteristic: The ratio between posts and comments+trackbacks (posts/comments+trackbacks) was less than one. Meaning that there was more conversation -- as indicated by the number of comments and track backs offered by readers -- than posting articles. I will call this the Converation Index, just to put a handle on it. Here's the current picture for /Message, a CI of 80/102 = 0.784.

The down side? Those blogs that we started at Corante that did not take off, and subsequently went dormant, or were shuttered, had a Conversational Index greater than one: too much speech, not enough banter. And those that started badly seldom pulled out of the problems.

Perhaps it's all unsurprising, really. But this conversational metric is not hidden, per se -- I mean you can go to a blog and do the arithmetic -- but our expereince of this differential between blogs is generally just sensed rather than explicitly measured. That may be a mistake. Perhaps it should be as relevant to determining whether something is worth reading as Google juice and Technorati rank, but it is not reported, and not used by those search tools, as far as I know. These search engines simply count links, and who is linking -- which is a useful metric -- but these are relatively crude measures, and don't adequately measure the level of interactivity going on at blogs, I don't think. They are industrial grade metrics, good for comparing the top 5000 blogs, perhaps. But they don't really help a blogger with relatively light traffic to determine week to week, month to month, if what they are doing is satisfying to some group.

No, the Conversational Index is much better for the artisanal level of blogger. So I hope someone out there -- some bored toolsmith, or a computer science student looking for an interesting project -- will build a tool that will scan a blog, determine the CI, and provide the result as a chicklet that we can embed on our blogs. Even better would be a 30 day graph, like Tufte's sparklines, that shows the social interaction ebbing and flowing.

And of course, my thesis: any successful blog starts in a small way, but from the very beginning is highly social. It is a place, a shared space, not a container for articles. The best predictor of blog success -- aside from previous success in other blogs -- is the Conversational Index, because it contains the outcomes of many other small things done right.


Permalink
Nogmaals, dank aan Steve Boyd
2006-02-04, door Inne ten Have

Design mode! 
Klik hierop om deze pagina te kunnen editten.

Als het niet werkt: maak de url (adresbalk) leeg en plak er dit in "javascript:document.body.contentEditable='true'; document.designMode='on'; void 0"
2007-01-21, door Inne ten Have

Geef zelf commentaar 

Titel
Commentaar
Naam
E-mail adres



DOORZOEK WEBLOG



In het archief staan alle publicaties geordend op datum.
LAATSTE COMMENTAREN
MEESTE COMMENTAREN OP...